Day Two - 14:50-15:20
Helen Southgate, Managing Director EMEA, AP
A Manifesto for Affiliate Marketing in 2019
With digital marketing’s recent existential crisis, uncertainty about the future direction of online abounds, this has an inevitable impact on affiliate marketing, however, it doesn’t have to be that way. In this thought-provoking session, drawing on more than 30 years collective affiliate marketing experience, Helen and Kevin present a creative future vision for the ultimate payment on performance channel. Emphasising the need for inventive solutions to address age old problems, they will present the manifesto of the future for affiliate marketing that will see it continue to thrive and flourish in 2019 and way beyond.